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KM?

Just came across a new buzzword (well, new to me anyway) - knowledge management.
Introductory KM article includes a basic definition of KM, discussion of intellectual assets, benefits from KM, challenges of KM, who should lead KM efforts, and technologies that can support KM.

Oh, geez. Just when CEOs have spun down from Six Sigma bullshit, they're going to start subjecting people to Knowledge Management seminars? What color is your stupid freakin' parachute?